{"id":683,"date":"2021-06-11T09:59:08","date_gmt":"2021-06-11T09:59:08","guid":{"rendered":"https:\/\/hyros.com\/updates\/?p=683"},"modified":"2022-11-07T14:35:33","modified_gmt":"2022-11-07T14:35:33","slug":"ad-landing-page-tips","status":"publish","type":"post","link":"https:\/\/hyros.com\/updates\/ad-landing-page-tips\/","title":{"rendered":"5 Landing Page Hacks That Triggered Immediate Increases In ROI"},"content":{"rendered":"\n<p><\/p>\n\n\n\n<center>\n<iframe loading=\"lazy\" width=\"720\" height=\"410\" src=\"https:\/\/www.youtube.com\/embed\/hHJSoHQW1hE\" frameborder=\"0\" allow=\"accelerometer; autoplay; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\"><\/iframe>\n<\/center>\n\n\n\n<p><\/p>\n\n\n\n<p>Point blank, if you apply what I show you to your landing pages, you\u2019re going to see much higher conversions, period. I\u2019m going to walk you through some of my highest-converting pages and some of the highest-converting pages of all time that I\u2019ve ever seen, from YouTube ads and Facebook ads.\u00a0<\/p>\n\n\n\n<p>And I\u2019m going to show you the micro-optimizations and big optimizations that I know other people have made and that I have made. For example, people in my mastermind, we have the best YouTube ad results of any ad mastermind on planet Earth.<\/p>\n\n\n\n<p>I\u2019m not telling you that to get you to join the mastermind. I\u2019m telling you that because I consistently show hundreds of people in my mastermind this exact strategy, this exact landing page design, and every single time it improves their conversions.&nbsp;<\/p>\n\n\n\n<p>So it works. It\u2019s easy to do.&nbsp;<\/p>\n\n\n\n<p>I&#8217;m just going to show you this here. If you want to know why I\u2019m showing you this, my name is Alex Becker. I\u2019m the CEO of Hyros. It\u2019s the fastest-growing ad analytics company in the entire world.&nbsp;<\/p>\n\n\n\n<p>I\u2019ve also generated $10 plus million dollars in sales from Facebook ads and over $20 million in sales from YouTube ads.&nbsp;<\/p>\n\n\n\n<p>I\u2019ll tell you exactly how I did that and how I\u2019ve helped other people do it so that you will grow your business with ads to a point that you need proper attribution, which is what Hyros does if you just use proper attribution. You\u2019re going to see much, much higher ROI on your ads.&nbsp;<\/p>\n\n\n\n<p>And you\u2019re going to save way, way more money. We guarantee that, and we guarantee and deliver every single time, which is why pretty much everybody uses Hyros these days.&nbsp;<\/p>\n\n\n\n<p>That said, I want to show you this so you can grow your ad account first so that you may come back around and use Hyros in the future.&nbsp;<\/p>\n\n\n\n<p>So let\u2019s just hop into it.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What Are My Most Successful Landing Page Styles?<\/h2>\n\n\n\n<p>Okay, guys, so let\u2019s discuss this by reviewing two of my most successful landing page styles. So what I see people try to do on their landing pages, and I\u2019m just going to give you about three or four tips. If you apply these, you\u2019ll do so much better.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Stop trying to communicate so many different things.&nbsp;<\/h3>\n\n\n\n<p>As you can see right here, the YouTube ad template I\u2019ve used to generate over $18 million in sales, get my copy and paste ads scripts, and targeting swipe files.&nbsp;<\/p>\n\n\n\n<p>You can see how simple this is to comprehend. What I see all the time with people in their landing pages is they try to convey things like, \u201cMy 10-step formula to help me move out of my parent&#8217;s house and finally achieve financial freedom by XYZ using a secret Amazon style thing. Get your free bonus and template.\u201d<\/p>\n\n\n\n<p>Okay, what you need to do is focus on using as few words as possible while still being extremely impactful without distracting the human mind in too many different directions. And you want to communicate something very, very simple.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Page results in what you\u2019re looking for in a repeatable, easy way, and that\u2019s it.&nbsp;<\/h3>\n\n\n\n<p>What does a template convey? Easy, repeatable.&nbsp;<\/p>\n\n\n\n<p>What is it that they want the results they are looking for? Money from YouTube ads.<\/p>\n\n\n\n<p>Get my copy-and-paste ads scripts and target files. This again conveys without any effort, copy and paste without saying it.&nbsp;<\/p>\n\n\n\n<p>This is extremely important in any type of opt-in or calls booking page. Look how simple this page is right here.&nbsp;<\/p>\n\n\n\n<p>We don\u2019t need to communicate too much. If a person wants what you have, they\u2019re going to opt in.&nbsp;<\/p>\n\n\n\n<p>Add a simple way to hook in without effort and move easily into something they can download, copy, or obtain. And if you do it and you focus on being very simple, keeping everything else basic, it\u2019s going to work.&nbsp;<\/p>\n\n\n\n<p>That\u2019s why on my opt-in pages and my landing page design, I keep it abysmally simple whenever I link a page to an ad to a page. That\u2019s why when you go to Apple\u2019s website, you\u2019re going to see something very similar to my designs because I copied Apple\u2019s designs.&nbsp;<\/p>\n\n\n\n<p>\u201cHow to Use Hyros to Increase Ad ROI Instantly.\u201d&nbsp;<\/p>\n\n\n\n<p>This page is mostly going to be about headlines. Look at \u201cHow Hyros Uses AI tracking to Increase Ad ROI\u201d and \u201cHow You Can Get a Higher Ad ROI Without Doing Anything.\u201d That\u2019s what gets them to watch the video. \u201cThat\u2019s It, or You Don\u2019t Pay.\u201d&nbsp;<\/p>\n\n\n\n<p>So this is saying you\u2019ll get everything you want without any effort or you don\u2019t pay for it. Look how simple the communication is. I\u2019m not using a lot of words. I\u2019m not explaining a lot.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">The point of headlines is to get people to read the rest of it, it\u2019s not to explain what\u2019s happening.&nbsp;<\/h3>\n\n\n\n<p>Okay, that\u2019s a huge thing you need to do on your landing pages. Headlines are meant to get a person to take action and to take interest in the rest of the page, not to explain the rest of the page.&nbsp;<\/p>\n\n\n\n<p>People try to do too much in every section instead of letting sections do their own thing.&nbsp;<\/p>\n\n\n\n<p>So I\u2019m not going to talk about the sales video because if you actually go into this, there\u2019s an exact walkthrough of how this sales video works. It converts like crazy, and you could walk completely through it for free on our Hyros blog or on our Hyros channel right now, so you should really subscribe to it.&nbsp;<\/p>\n\n\n\n<p>(And if you need help writing this stuff, check out our mastermind below. We have more results than any other ad mastermind on planet Earth, so you should check it out.)&nbsp;<\/p>\n\n\n\n<p>So look, I also want to show you what\u2019s going on on this page right here.<\/p>\n\n\n\n<p>When you\u2019re writing pages, what a lot of people try to do is follow some template and marketing script because that\u2019s just what you do. But what I\u2019m going to tell you on any page or any funnel that you make is to <strong>focus on the context of who you\u2019re talking to and what they\u2019re focused on when they land on your page<\/strong>.&nbsp;<\/p>\n\n\n\n<p>Of course, copywriting tactics have their place, but more so think about what a person is going to think when they land on the page. This is the best copywriting tactic, and it\u2019s worked very well for me. I\u2019ve done very well with ads, so it at least works somewhat!&nbsp;<\/p>\n\n\n\n<p>So what I do when a person lands on a page is think,<em> what is the person going to do when they land on the page?<\/em>&nbsp;<\/p>\n\n\n\n<p>They\u2019re going to come here, and we need to hook them. Then I need them to watch this video. But they\u2019re probably not going to watch this video, or like 50% won\u2019t watch this video.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">So what am I going to do next?&nbsp;<\/h2>\n\n\n\n<p>Well, they\u2019ll say if it\u2019s shorter or if people just watch a little bit of it. Well, if they watch just a little bit of it, they\u2019re going to get hit in the first two minutes with all the benefits of Hyros and all the excessive proof that we increase people&#8217;s ad ROI by 20-30% literally every time. We guarantee it. (You should use it. It\u2019s silly if you don\u2019t.)<\/p>\n\n\n\n<p><br>That said, I predict people are only going to watch 2-3 minutes of the video.&nbsp;<\/p>\n\n\n\n<p>I assume they\u2019re just going to scroll down, you\u2019re short on time, and people are going to do this. People are going to skim through, or they\u2019re going to watch 2-minutes of this video and pop up with questions.<br><br>So what I do is, I answer the questions I think they\u2019re going to have right off the bat.&nbsp;<\/p>\n\n\n\n<p>\u201cWhat is print tracking?\u201d Ok, boom, here it is. And I use very, very simple terms. I never use any complicated terms or a bunch of text anywhere.&nbsp;<\/p>\n\n\n\n<p>Why?&nbsp;<\/p>\n\n\n\n<p>Have you seen how people use the internet?&nbsp;<\/p>\n\n\n\n<p>People don\u2019t read anymore. They simply don\u2019t read big chunks of words. Okay, so I used big chunks of words and pictures in my copywriting.&nbsp;<\/p>\n\n\n\n<p>Now, another thing I\u2019m going to say is to look at how simple this page is.&nbsp;<\/p>\n\n\n\n<p>Many people have graphics, griffins, and wizards flying all around their pages. I could do that if I wanted. I have the designers to do it. I could draw a raven, you know, fighting a unicorn with cyborg implants if I wanted, but I don\u2019t for a very specific reason.&nbsp;<\/p>\n\n\n\n<p>I want it to be communicated very simply. I use black backgrounds with white text. Or I\u2019d use white backgrounds with black text. I\u2019m not using many colors. I\u2019m using red in key places to stand out and give it a little flair so it\u2019s not boring to look at.<br><br>Why am I doing this? Because I don\u2019t want complications. I want simplicity at all points of the page so that my message is understandable.<br><br>Too many people have way too much going on with their pages. I\u2019m not going to review pages, but you can go to any SaaS company page or anyone that\u2019s out there and there\u2019s so much text and so much information to digest, you only have about 20% of a person\u2019s attention when they\u2019re looking at your page.&nbsp;<\/p>\n\n\n\n<p>They\u2019ve got their cryptocurrency price in the upper-right-hand corner. They\u2019ve got their Facebook thing dinging off. They have telegram pinging them. And you have very little of the human brain.&nbsp;<\/p>\n\n\n\n<p>You\u2019re not going to grab their attention.&nbsp;<\/p>\n\n\n\n<p>That\u2019s the job of the sales videos, that\u2019s the job of your webinars, and that\u2019s the job of your sales calls teams, okay?&nbsp;<\/p>\n\n\n\n<p><br>What we\u2019re trying to do right here is just get the bare minimum attention indicating we\u2019re going to get them these results and then get them to book a call. That\u2019s all we\u2019re trying to do, okay?<\/p>\n\n\n\n<p>So what does this page really show? You\u2019re going to get results without effort. Here\u2019s what it is, here\u2019s why it works, and here are all the results it\u2019s got; Do you want to book a call? Do you want to book a call? Most people are going to book a call at this point right here.&nbsp;<\/p>\n\n\n\n<p>Now, of course, when we\u2019re doing a webinar funnel or sales video, we\u2019re going to rely on the sales video to do a lot of the heavy lifting.&nbsp;<\/p>\n\n\n\n<p>This is why you don\u2019t necessarily want giant pages of text. That\u2019s why you want a really easy phone call. You want just a sales video, and then all the hoopla comes out. That\u2019s what a webinar is for. That\u2019s what a long-form sales video is for, okay?&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Let\u2019s Do the Conga \u2026 Line of Tips<\/h2>\n\n\n\n<p>One final thing I\u2019ll show you is what I call the \u201crandom conga line of random landing page tips.\u201d (There\u2019s really no objective in this blog. I just sat down and wondered what people wanted.)&nbsp;<\/p>\n\n\n\n<p>They want help with their landing page tips. Look, one of the things I\u2019ve used is the conga line of results. Back in the day, when I used to launch products like a goofball on forums, I was just posting an endless scrollable line of results.&nbsp;<\/p>\n\n\n\n<p>So one thing you\u2019re going to notice on all my sales pages is that I line up results so that people have to scroll past them.&nbsp;<\/p>\n\n\n\n<p>Why?&nbsp;<\/p>\n\n\n\n<p>Because <strong>people don\u2019t read results<\/strong>, they don\u2019t read them. But they take in how much they\u2019re scrolling. One thing when you\u2019re showing results is <strong>you don\u2019t want your landing page to be too long<\/strong>. People aren\u2019t going to read that. They\u2019re just not.&nbsp;<\/p>\n\n\n\n<p>What you want to do is <strong>make them think the results are endless<\/strong>. At Hyros, they usually are endless, so people just think, <em>I\u2019m not going to read all that. This thing obviously works<\/em>. That\u2019s another really, really useful landing page tool you could use.&nbsp;<\/p>\n\n\n\n<p>And when you\u2019re showing testimonials, specifically long-winded results, <strong>take the gist of what people are saying and put those next to the results<\/strong>. That\u2019s going to help a lot because people aren\u2019t going to read them.&nbsp;<\/p>\n\n\n\n<p><br>This is just a form of proof for what is said right here. So if they want to go prove it, they can, but most people aren\u2019t going to read this.&nbsp;&nbsp;<\/p>\n\n\n\n<p>And finally, the last thing I\u2019m going to show you is when people click away from your page to the thing you want them to do,<strong> keep it hyper-simple<\/strong>. You can see when they click this page right here they can scroll down if they want, but it\u2019s just <em>pow<\/em>. This is the only thing they can do right here.&nbsp;<\/p>\n\n\n\n<p>There\u2019s nothing else for them to do. There are no terms of service. (Of course, it\u2019s at the bottom of the page. This is where I link ads to.) And this is why I keep this page so insanely simple. There\u2019s nowhere for them to get lost. There\u2019s nowhere for them to go.&nbsp;<\/p>\n\n\n\n<p>I see people have their whole entire website links up here. A person could be like, \u201cYeah, I want to know about this guy,\u201d or like, \u201cHey, I do want to see pricing and whatnot.\u201d<\/p>\n\n\n\n<p>No. <strong>You should have no escape from the funnel when you have a funnel<\/strong>. There should be nowhere else to go on this page except here, and there\u2019s nowhere for you to go on this page except here, okay?&nbsp;<\/p>\n\n\n\n<p>Those are the tips I\u2019m going to give you for the day. If you guys want more tips, leave some questions in the comments, and I will 100% answer them. I\u2019ll look at what you\u2019re saying.&nbsp;<\/p>\n\n\n\n<p>One last thing. Check out Hyros. When you use Hyros, you feed that data back to AI at ad platforms. You\u2019re just going to make more money from your ads. We guarantee it. Thousands of people use Hyros, the guarantee is proven.&nbsp;<\/p>\n\n\n\n<p>If you want more information on that, check out the link to my ad mastermind below. It has more results than any other ad mastermind, especially for YouTube online. It is absolutely incredible.&nbsp;<\/p>\n\n\n\n<p>This is Alex Becker. Thanks so much for reading.&nbsp;<\/p>\n\n\n\n<h3 class=\"has-text-align-center wp-block-heading\">Mentioned Resources<\/h3>\n\n\n\n<p><strong>HYROS<\/strong> <strong>TRACKING<\/strong><\/p>\n\n\n\n<p>If you are interested in obtaining the same stats I showed in this video and even having us help you set this up, <a href=\"https:\/\/www.hyros.com\/\"><strong>GO HERE<\/strong><\/a> to get more information on HYROS.<\/p>\n\n\n\n<p><strong>Ad Training and Tactics<\/strong><\/p>\n\n\n\n<p>While I do not sell courses, I do offer a private coaching program where I train people on the ad strategies I have used to build multiple 8-figure and 7-figure businesses. You can get more details on that <a href=\"https:\/\/alexbecker.org\/consultation\"><strong>HERE<\/strong><\/a>.<\/p>\n\n\n\n<p><strong>HYROS Facebook Group<\/strong><\/p>\n\n\n\n<p>It&#8217;s really simple. This is the best media buyer Facebook group online because we make sure that every member is spending significant ad spend before joining. It&#8217;s for veteran ad buyers only and because of that, the networking\/information being shared is on another level. You can apply to join <a href=\"https:\/\/www.facebook.com\/groups\/hyrosprime\"><strong>HERE<\/strong><\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Here Are Our FULL Zero To Scaled Ad Courses (Free)<\/h2>\n\n\n\n<p><a href=\"https:\/\/hyros.com\/updates\/facebook-ads-course\/\">The Zero To SCALED Facebook Ads Course (Advanced FB Scaling)<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/hyros.com\/updates\/hyros-youtube-and-google-ads-course\/\">The Zero To SCALE Youtube Ads Course (Advanced YT Scaling)<\/a><\/p>\n\n\n\n<h2 class=\"has-text-align-center wp-block-heading\">Here Are Some Other Post You Will Enjoy<\/h2>\n\n\n\n<p><a href=\"https:\/\/hyros.com\/updates\/print-tracking\/\">Using AI + Print Tracking Is The Ultimate Scaling Edge In 2020-2021<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/hyros.com\/updates\/youtube-ad-template\">My Top 3 Highest Converting YouTube Ads Of All Time<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/hyros.com\/updates\/best-opt-in-page\">The Highest Converting Ad Opt-In in Existence<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/hyros.com\/updates\/youtube-ad-keyword-research\">How I Scaled To 8 Figures On YouTube With BROAD Keywords<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/hyros.com\/updates\/google-ads-vs-facebook-ads\">$15,000 On EACH. YouTube VS Facebook Ads In 2020 Case Study<\/a><\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Point blank, if you apply what I show you to your landing pages, you\u2019re going to see much higher conversions, period. I\u2019m going to walk you through some of my highest-converting pages and some of the highest-converting pages of all time that I\u2019ve ever seen, from YouTube ads and Facebook ads.\u00a0 And I\u2019m going to [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":710,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[16],"tags":[9,13,17,11],"class_list":["post-683","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-tactics","tag-ads","tag-facebook-ads","tag-google-ads","tag-hyros-strategies"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/hyros.com\/updates\/wp-json\/wp\/v2\/posts\/683","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hyros.com\/updates\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hyros.com\/updates\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hyros.com\/updates\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/hyros.com\/updates\/wp-json\/wp\/v2\/comments?post=683"}],"version-history":[{"count":6,"href":"https:\/\/hyros.com\/updates\/wp-json\/wp\/v2\/posts\/683\/revisions"}],"predecessor-version":[{"id":1067,"href":"https:\/\/hyros.com\/updates\/wp-json\/wp\/v2\/posts\/683\/revisions\/1067"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hyros.com\/updates\/wp-json\/wp\/v2\/media\/710"}],"wp:attachment":[{"href":"https:\/\/hyros.com\/updates\/wp-json\/wp\/v2\/media?parent=683"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hyros.com\/updates\/wp-json\/wp\/v2\/categories?post=683"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hyros.com\/updates\/wp-json\/wp\/v2\/tags?post=683"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}