Version 2.6.3

TikTok Integration: Automatic Tracking Parameter Setup

When integrating TikTok ad accounts, users are now guided through an automatic setup to add or map tracking parameters, with options for both automatic and manual configuration.

Default URL rules for new accounts

Default URL rules are now created for all new accounts, with admin-only enablement and a status column for easy management

Improvements & Bug Fixes

Dashboard Widget & Metrics Enhancements

• Default dashboard views for SaaS, Ecom, and Sales Call have been updated with improved widgets and metrics.
• All metrics available in reports are now also accessible in widgets and presets, ensuring consistency across views.
• Fixed an issue where cart metrics for custom products were not displaying correctly in dashboard widgets.

Pinterest Source Stats Migration

A migration process was implemented to correctly assign Pinterest sources to their adspend accounts, ensuring accurate stats population for existing sources.

Google Integration & Reporting Enhancements

• Verified token expiration handling during Google migration
• Reviewed and optimized queries for correct index usage and native query performance
• Implemented reattribution logic for sales and calls in Google v1
• Added provider-specific constraints for Google Ads historical data limits and improved user notifications

Source Tag Date Selection Flexibility

Users can now select any date for source tags, regardless of the source’s creation date, allowing for more accurate historical tagging.

Phone Number Formatting Standardization

Phone numbers are now consistently formatted with country codes, improving data matching and attribution accuracy.

Tabs View: Source Filter Persistence

Selected sources in the Tabs view are now preserved when changing the date range, preventing accidental loss of filter selections.

Traffic Report Click Processing Finalization

The click processing logic in the Traffic Report has been finalized, improving accuracy and reliability.

Export Improvements

Lead names are now included when exporting leads, sales, or calls from the Sales Data tab, with first and last names in separate columns.

Performance & Maintenance Fixes

• Multiple database and API performance improvements, including slow query optimizations and error handling for integrations
• Investigated and resolved performance downgrades and errors in sales/leads creation that were causing UI test timeouts
• Improved error handling for Shopify integrations and other external services