How to Track Offline Conversions from Online Ads (Google + Meta + CRM Setup)
TL;DR Offline conversion tracking pushes real-world sales back to the ad platforms that drove the click The pipeline is four steps: capture click ID, persist on CRM, trigger on close, push via API A setup only works when ad-platform offline conversions match CRM closed-won within 10% Offline conversion tracking sends real-world sales (phone calls, in-store […]