google ads

A Beginner’s Guide To Google Ad Tracking

A Beginner’s Guide To Google Ad Tracking

Google ads allow marketers the opportunity to reach over 3 billion Google users every day, whether through search, email, or social media.  Each search query creates a search result that is an opportunity for you to get you and your products in front of the people looking for those search results.  Setting up a Google […]

A Beginner’s Guide To Tracking Leads In Google Analytics

A Beginner’s Guide To Tracking Leads In Google Analytics

If you’re running any sort of online ads, knowing the type of ads to run and, most importantly, how to track those ads so you can determine whether they are performing well or not is crucial to your ad success.  Let me say it again, for newbies and beginners, figuring out how to run ads […]

A Complete Guide To How Ad Tracking Works

A Complete Guide To How Ad Tracking Works

Hello, fellow humanoids. It’s me, Alex Becker, CEO of Hyros. In a typical post, we’d discuss all the nitty-gritty, granular details of advanced ad scaling and ad tracking, but today, we’re going to go broader and almost go back to the beginning.  In this guide, we’ll talk about all the things that are important with […]

A Beginner’s Guide To Facebook Ad Tracking

A Beginner’s Guide To Facebook Ad Tracking

Ok, good people, and some of you others, I am Alex Becker, CEO of Hyros, and this is the beginner’s guide to Facebook ad tracking. If you understand Facebook ads and how to track them already and are looking for advanced Facebook Ad targeting or other info, you’re in the wrong place.  This is the […]

What Is Ad Attribution – Your Full Guide

What Is Ad Attribution – Your Full Guide

Hey, all you party people in the house. Alex Becker here, CEO of Hyros, and this post is about ad attribution and how to do it right. One thing I see all the time is that people attribute the wrong ads simply because you got a sale. That’s not right. It’s dumb, and it’s hurtful.  […]

What Is First Click Attribution & How To Use It

What Is First Click Attribution & How To Use It

Hey guys, let’s talk about first-click attribution and how to use it.  First, you’re probably thinking, why is this even important? Well, for most of you, I bet you’re not doing attribution right and losing money in your ad campaigns as a result.  If you’re selling high-value products, first-click attribution is a crucial tool for […]