Ecommerce Case Studies
Real stores. Real numbers. Real ad growth.
Deep dives into how HYROS grows Ecommerce ad accounts — the store, the exact result, and exactly what we did to get it.
Case Study 01 — Juice Guru
6.21 → 13.73 ROAS.
While spending LESS on ads.
Before HYROS Steve was flying blind with a 6.21 ROAS. After using Hyros he was able to take it to 13.73 ROAS, making $14 for every $1 dollar spent, ALL WHILE SPENDING LESS ON ADS! With Hyros, Steve was able to save his ecom store 6 figures on ad spend while still increasing revenue.
What we did — the 4-phase HYROS system on Juice Guru
Analyze
We analyzed Steve's ad account and found where his tracking was flying blind — juice program sales his ads were driving but never got credit for.
Plug The Data Holes
HYROS swarm tracking plugged into his store and filled the data holes, so every sale traced back to the exact ad that earned it.
Optimize The Ad AIs
The corrected purchase data fed straight back into the ad platform AIs — his budget stopped chasing clicks that never bought.
Grow With Guidance
With clean numbers and expert check-ins, Steve cut the losing spend and doubled down on winners — 13.73 ROAS while spending less.
Allowed us to scale our ad spend on physical DTC book sales by 43%”
Tony Robbins Ad TeamCase Study 02 — RegenaLight
$1M → $3M/month.
By catching $80–100k/mo of wasted FB spend.
I was also able to see that my FB ads were massively over reporting and I was essentially burning $80,000-100,000 cash there per month. So, Hyros basically let me know FB wasn’t working much and that I should crank it down and let google and bing do their thing. Boom massive increase in Net profit. […] Went from 1 mil in revenue to 3 million/mo in Q4 and the ROI has been nothing short of fantastic!
What we did — the 4-phase HYROS system on RegenaLight
Analyze
We analyzed reporting across Joel's 8 stores and caught Facebook massively over-crediting itself on his light-therapy sales.
Plug The Data Holes
HYROS tracking filled the gaps between his stores, so every panel sale mapped to the channel that actually drove it.
Optimize The Ad AIs
With the true numbers feeding the ad AIs, budget moved off the inflated FB campaigns and let Google and Bing run on data that was right.
Grow With Guidance
Guided by real ROI per channel, Joel scaled what actually worked — $1M to $3M a month in revenue by Q4.
HYROS revolutionized our decision making process”
Playboy EcommerceCase Study 03 — Jacob's Ecom Store
+23% ROAS. In 1 week.
Right after implementing HYROS.
Recently implemented Hyros and I had a 23% increase in ROAS in 1 week for my Ecom store.
What we did — the 4-phase HYROS system on Jacob's Ecom Store
Analyze
We analyzed Jacob's store tracking and found the gaps his ad platforms were reporting around.
Plug The Data Holes
HYROS filled the data holes so every order credited the ad that actually drove it.
Optimize The Ad AIs
The cleaned purchase data fed his ad platform AIs — budget shifted to the ads that really sell.
Grow With Guidance
One week of buying on real numbers later: ROAS up 23%.
A measurably better return on every ad dollar we invest”
Case Study 04 — Legion Athletics
Best Black Friday sale ever.
Site revenue up ~25% YoY for the D2C supplement brand.
Before Hyros, we were flying blind. […] Hyros solved all our tracking and attribution issues, and we’re now able to make educated decisions on where to invest our ad dollars for the greatest return. We also had our most successful Black Friday sale ever, growing site revenue ~25% YoY, and Hyros was instrumental in making that happen. Setting up Hyros for our e-commerce store was one of the best decisions we’ve made as a rapidly growing D2C company.
What we did — the 4-phase HYROS system on Legion Athletics
Analyze
We analyzed Legion's ad account and found where 'flying blind' was hiding the real winners.
Plug The Data Holes
HYROS tracking closed the attribution gaps across their whole D2C funnel.
Optimize The Ad AIs
With correct conversion data in the ad AIs, ad dollars moved to the campaigns with the greatest real return.
Grow With Guidance
Guided by clean numbers into Black Friday, they cut waste and scaled winners — their best sale ever, +25% YoY.
Hyros is a GAME CHANGER. I can see which ads are performing well and scale without guesswork”
milkymama.comCase Study 05 — Matt Schmitt
$1.7 million in 17 days.
From a 15-year e-commerce veteran.
There’s a lot of shiny objects with little to no value — Hyros is different. $1.7 million dollars in 17 days all from the help of Hyros.
What we did — the 4-phase HYROS system on Matt Schmitt
Analyze
We analyzed the account with Matt and mapped where the ad platforms were miscrediting his sales.
Plug The Data Holes
HYROS filled the data gaps so scaling decisions ran on real revenue, not platform guesses.
Optimize The Ad AIs
The ad AIs got fed true purchase data and pushed spend toward what actually converts.
Grow With Guidance
With clear numbers and guidance, Matt scaled hard — $1.7M in 17 days.
Case Study 06 — Beautiful Earth Boutique
Immediate ROI.
Winning ads scaled fast — even under Black Friday pressure.
Before Hyros, tracking the performance of our weekly Facebook ad creatives was a guessing game, especially after the iOS 14 update. We struggled to identify which ads were profitable. Hyros changed the game for us. It gave us clear insights into each ad’s performance, allowing us to quickly allocate budget to the most successful ones. The result was immediate ROI, making Hyros a vital tool for any e-commerce business. During high-pressure sales events like Black Friday, this ability to rapidly scale winning ads was invaluable.
What we did — the 4-phase HYROS system on Beautiful Earth Boutique
Analyze
We analyzed their weekly Facebook creative testing and found ad performance had become a guessing game after iOS 14.
Plug The Data Holes
HYROS closed the iOS 14 tracking gaps, giving clear insight into each creative's real performance.
Optimize The Ad AIs
With ad-level truth feeding the platform AIs, budget flowed to the most profitable creatives fast.
Grow With Guidance
Come Black Friday, they scaled winning ads under pressure — immediate ROI.
Case Study 07 — TAN Books
Consistent 500%+ ROAS.
Ad effectiveness doubled year over year for the publisher.
Thanks to Hyros, we were able to double our ad effectiveness compared to the previous year, focusing our resources on the most profitable channels. The impact on our Return on Ad Spend (ROAS) has been nothing short of remarkable. We are consistently achieving over 500% ROAS across our campaigns.
What we did — the 4-phase HYROS system on TAN Books
Analyze
We analyzed spend across TAN's channels and found resources spread over channels that weren't equally profitable.
Plug The Data Holes
HYROS tracking closed the attribution gaps so every book sale credited the channel that really drove it.
Optimize The Ad AIs
With true numbers in the ad AIs, budget concentrated on the most profitable channels.
Grow With Guidance
Ad effectiveness doubled YoY — consistently 500%+ ROAS across campaigns.
Case Study 08 — Sultan of Style
Saving 50% of ad spend.
While scaling a fragrance brand to multiple 6-figure days.
We used Hyros to track our highest spending e-commerce Accounts. When we aggressively scaled a fragrance brand to multiple 6 figure days, we could make real time decisions that allowed us to massively cut losing ads ASAP and double down on the winners. I would say that we are saving 50% of adspend just by using the software.
What we did — the 4-phase HYROS system on Sultan of Style
Analyze
We analyzed their highest-spending accounts and exposed which ads were quietly losing money.
Plug The Data Holes
HYROS closed the data gaps so every fragrance sale mapped to its true ad — in real time.
Optimize The Ad AIs
With accurate signals in the ad AIs, losing ads got cut ASAP and winners got doubled down on.
Grow With Guidance
Guided by live numbers, they scaled to multiple 6-figure days — while saving 50% of ad spend.
Want numbers like these on your store?
Same 4-phase system. Same guarantee — your ads grow or you don’t pay. More Ecom case studies are being added to this page.
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